1. He axed the company's prized Formula One motor-racing division. 
2. Nobuhiko Kawamoto. 
3. Product - Crude oil, end-product - petrol. 
4. Warren Buffet. 
5. Estée Lauder, who founded the Estée Lauder Co. Today (1998), it controls over 45% of the 
     cosmetics market in US department stores - three times the volume of its closest competitor, 
     L'Oréal. 
6. Dave Duffield, PeopleSoft. 
7. Milton Friedman, one of the best-known economists of the twentieth century. 
8. As Dove, the "beauty bar" from the Unilever Company. 
9. WordStar, the popular computer word processor of the eighties. 
10. Nestlé, with its Maggi brand. 
11. "Future Shock",  by Alvin Toffler. 
12. Bo Dereks are bonds that will mature in 2010 ( since these were issued when the movie "10" 
      starring Bo Derek was doing the rounds in the theatres), and James Bonds are those that will 
      mature in 2007. 
13. Word Processing. 
14. The Haloid Company, which later changed its name to Xerox Corporation. The patent in the 
     question is the patent for xerography, held by Chester Carlson. 
15. The first Xerox copy. 
16. The Ballpoint pen. 
17. As 3M. 
18. The ballpoint pen. 
19. In Kleenex. 
20. After several resewings, Davis took Ike's torn pants to the local blacksmith and had him put 
    rivets at the pocket corners. It worked, Davis later took his idea to Levi Strauss and they decided 
    to become partners in a patent for Levi's pant with riveted pockets. 
21. It was the first commercially marketed toothpaste. 
22. Dr. Pepper. 
23. Amar Bose (of Bose speakers fame). 
24. J.P.Morgan. 
25. Walt Disney. 
26. Henry Ford. 
27. Ray Kroc (of McDonalds fame). 
28. William Randolph Hearst. 
29. John D Rockefeller. 
30. Samuel Goldwyn. 
31. The institution is Lloyds. The Lutine Bell is rung once for bad news and twice for good news. As 
     Lloyds is first and foremost a shipping insurance company, the sinking of ANY ship is bad news, 
     even if the ship belonged to England’s enemies. 
32. Singer Sewing Machines. 
33. Thomas Watson, who later went on to head IBM - whose motto still is ‘THINK’. 
34. The Boeing 747. 
35. Lotus. 
36. Global Village. 
37. Rita Moreno. 
38. Kaizen. 
39. Donald McDonald. 
40. Ada Byron. 
41. That odd-lotters are always wrong. 
42. All these are adjectives referring to inflation. 
43. Advertise for New York Times. 
44. Paper sizes (9 x 14) and (8 x 13). 
45. Vanilla. 
46. Diners Club Credit Cards. 
47. It is the only digital Rolex in existence - the rest are analog. 
48. Canon - from Kwan-Jin, the Chinese Goddess of Fortune. 
49. The IT Company EDS. Its founder Ross Perot stood in the elections, it was the official IT 
     Services provider for the 1996 Indy as well as for 1998 World Cup, and it was taken over by 
     General Motors. 
50. The market leader in record players was Victrola. These guys were focussing on car record players specifically, and so called themselves Motorola.